Best SEO Company Los Angeles

When a business makes plans for their website SEO, they may think only of getting their phone number and street address at the top of their home page. However, there is much more that can be done in keying your webpages to your business location. And, as it happens, there are several important as...

Visit the hotspots of Los Angeles

You don’t have to get invited to an exclusive gala, red carpet event, or an Academy Award party to spot a movie star! Some establishments in Los Angeles are known to host celebrities. These are often bars, restaurants, or stores throughout LA. Enjoy an aperitif...

When a business makes plans for their website SEO, they may think only of getting their phone number and street address at the top of their home page. However, there is much more that can be done in keying your webpages to your business location. And, as it happens, there are several important as...

If you have not worked on creating value propositions before, here is some sound advice from the experts at Marketing Experiments:
Define the value proposition as an answer
Essentially, your value proposition is the answer to a single question in the mind of every visitor that lands on your websi...

Did you know that customers don't trust reviews older than three months? A study from Brightlocal shows that 40% of consumers, up 18% from last year, believe that reviews over 3 months old aren't relevant. This is why continuing building reviews is important for your SEO and CRO. Want to learn mo...

Unlike SEO, when optimizing for conversions, we're not optimizing for algorithms, we're optimizing for humans. Humans are flawed, irrational and emotional. And its emotions that drive purchase decisions. People make purchases based on emotions and justify those purchases with logic. Optimizing fo...

Los Angeles is full of attractions, the list is so long it would be tough to fill it here. There's Sweet Rose Creamery with two locations in Santa Monica for the sweet tooth in you, And Venice Beach's Ocean Front Walk, filled with shopping and restaurants, and even street performers from tarot ca...

These two slides are on headline/subheadline continuity:

(next slide) - Subheadline disconnection
The first image is an example of a poor sub-headline. Why? First of all, there isn’t one. A giant CTA takes the place of the subheadline and creates a disconnection. The website asks the reader if t...

If you want to increase conversions, one of the best things you can do is reduce or remove filler words. In the example below, which was pulled from the #1 ranking for "Los Angeles SEO agency" (and my very first search for a filler example), is nearly all filler. Not to mention they start nearly ...